Items where Author is "Suleman, Dede"

Artikel Jurnal/Prosiding

Suleman, Dede (2024) Electronic Word of Mouth Towards Brand Loyalty Through Customer Engagement as an Intervening Variable. Migration Letters, 21 (5). pp. 947-963. ISSN 1741-8992

Purwanto, Edi and Suleman, Dede and Sjarief, Rachman and Sri, Dewi and Juliansyah, Muhammad Daffa and Trisandri, Muhammad Iqbal Revilliano (2023) Traffic Accident Prevention Through Acceptance of Advanced Driver Assistance System (ADAS) among Urban People. Journal Européen des Systèmes Automatisés, 56 (3). pp. 393-401. ISSN 2116-7087

Purwanto, Edi and Suleman, Dede and Sjarief, Rachman and Sri, Dewi and Juliansyah, Muhammad Daffa and Trisandri, Muhammad Iqbal Revilliano (2023) Traffic Accident Prevention Through Acceptance of Advanced Driver Assistance System (ADAS) among Urban People. Journal Européen des Systèmes Automatisés, 56 (3). pp. 393-502.

Prasetya, Amanda Putri and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Effect of Brand Ambassadors, Discounts, and Advertisements on Purchasing Decisions on the Tokopedia Marketplace. Jounal Akuntansi dan Manajemen Bisnis, 2 (3). pp. 128-137. ISSN 2828-688

Saputra, Agus and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Effect of Finalcial Management, Finalcial Technology, and Social Capital on MSME Performance in West Jakarta City. Journal Akuntansi dan Manajemen Bisnis, 2 (3). pp. 112-118. ISSN 2828-688

Syahla, Alya and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Effect of Liquidity, Return on Investment, Asset Turnover, Opportunity Growth of Company Profitability in the Industrial Sector Food and Beverage Sector Listed on the Indonesia Stock Exchange Period 2018-2021. Jurnal Akuntansi dan Manajemen Bisnis, 2 (3). pp. 119-127. ISSN 2828-688X

Suleman, Dede and Saputra, Fendi and Sugiyah, Sugiyah and Aprillia, Aprillia and Martias, Andi and Rohimah, Luthfia and Herawaty, Mety Titin and Rulando, Refindo Pradikta (2022) The Effect of Product Quality and Promotion on Customer Purchase Decisions of Pizza Hut Restaurant in the City of Tangerang Selatan With Price as Intervening Variable. NTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 3 (6). pp. 64-70. ISSN 2775-0809

Rusiyati, Sri and Suleman, Dede and Zuniarti, Ida and Nurhayaty, Ety and Puspasari, Aprilia and Mustomi, Dede and Ariawan, Joko and Hakim, Lukman (2022) Mediation of Consumer Satisfaction on Product Quality and Quality of Service to Customer Loyalty Hanamasa Restaurant in Jakarta. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 3 (6). pp. 71-77. ISSN 2775-0809

Suleman, Dede and Febriyantoro, Mohamad Trio and Fadly, Rachmat and Napitupulu, Rohani Lestari and Safria, Dhuha and Hasibuan, Reza Rahmadi (2022) Perceptions on Halal Labels Impact on Purchase Decisions with Brand Image as Intervening Variables: A Consumer Study of Solaria Restaurants in Jakarta. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 3 (6). pp. 58-63. ISSN 2775-0809

Zahra, Zahra and Suleman, Dede and Wuryanto, Anus and Styaningrum, Etik Dwi and Rini, Ratih Setyo and Suhendra, Asep Dony and Supriatin, Supriatin and Setiawan, Adi Chandra (2022) Study of Impulse Buying Behavior on Interest in Using Paylater Facilities in the Marketplace with Celebrity Endorsers as Mediations. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 3 (6). pp. 86-91. ISSN 2775-0809

Suleman, Dede and Prasetyo, Fahira Adya (2022) The Influence of Brand Ambassador and Brand Image on Product Purchase Decisions. Jurnal Ekonomi dan Bisnis, 11 (3). pp. 932-940. ISSN 2654-5837

Suleman, Dede (2022) Pengembangan Usaha Koperasi Agar dapat Mengenal Pasar dan Pesaing. Jurnal Pengabdian Kepada Masyarakat, 2 (2). pp. 265-271. ISSN 2808 – 0920

Suleman, Dede and Suyoto, Yohanes Totok and Prasetio, Teguh (2022) How Brand Ambassador and Trust on Consumer Purchase Decisions of Fashion Products in the Digital Era. Journal of Economics and Business Letters, 2 (4). pp. 10-13. ISSN 2798-4885

Sari, Desy Puspita and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Effect of Compensation, Work Discipline, and Motivation on Employee Performance at PT. Info Cemerlang Andal Nusa. Journal ekonomi dan manajemen, 13. pp. 58-66. ISSN 2828-6898

Haerani, Reny and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Effect of Competence, Training and Career Development on Employee Performance at PT. Citibank. Journal ekonomi dan manajemen, 1 (3). pp. 71-79. ISSN 2828-6898

Riani, Ayundah and Zulkifli, Zulkifli and Febriyantoro, Mohamad Trio and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok and Budi, Budi (2022) The Effect of Return on Assets and the Current Ratio on Stock Return in Technology Companies Listed on the Indonesia Stock Exchange. Journal Ekonomi dan Manajemen, 1 (3). pp. 51-57. ISSN 2828-6898

Purnandika, Rona Ayudia and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Yohanes Totok (2022) The Influence of Brand Ambassador, Brand Personality, and Korean Wave on Purchase Decisions of Somethinc. International Journal Multidisciplinary Science, 1 (3). pp. 16-24. ISSN 2963-7821

Wiratami, Refina Sari and Suyoto, Yohanes Totok and Pitaloka, Endang and Suleman, Dede and Prasetio, Teguh (2022) Investigating Online Purchase Intention in the Perspective of Technology Acceptance Model: Empirical Finding Based on Evidence in South Tangerang. Journal of Economics and Business Letters, 2 (4). pp. 1-9. ISSN 2798-4885

Suleman, Dede (2022) Enhancing SME Success: Exploring the Nexus of Marketing Capability, Product Innovation, and Financial Performance. ATESTASI: Jurnal Ilmiah Akuntansi, 5 (2). pp. 835-843. ISSN 2621-1505

Suleman, Dede and Suyoto, Yohanes Totok and Sjarief, Rachman and Sabil, Sabil and Marwansyah, Sofyan and Adawia, Popon Rabia and Puspasari, Aprilia (2022) The Effects of Brand Ambassador and Trust on Purchase Decisions Through Social Media. International Journal of Data and Network Science (7). pp. 433-438.

Suleman, Dede (2022) Upaya Menciptakan Rasa Bangga Membeli Produk UMKM Naik Kelas Kabupaten Bogor. Jurnal Pengabdian Kepada Masyarakat), 2 (1). 01-06. ISSN 2808-0920

Suleman, Dede and Rusiyati, Sri and Sabil, Sabil and Hakim, Lukman and Ariawan, Joko and Wianti, Wiwin and Karlina, Eulin (2022) The Impact of Changes in the Marketing Era Through Digital Marketing on Purchase Decisions. International Journal of Data and Network Science (06). pp. 805-812.

Suleman, Dede and Saputra, Fendi and Sugiyah, Sugiyah and Aprillia, Aprillia and Martias, Andi and Rohimah, Luthfia and Herawaty, Mety Titin and Rulando, Refindo Pradikta (2022) The Effect of Product Quality and Promotion on Customer Purchase Decisions of Pizza Hut Restaurant In the City of Tangerang Selatan With Price As Intervening Variable. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 3 (6). pp. 64-70. ISSN 2775-0809

Herawaty, Mety Titin and Aprillia, Aprillia and Rahman, Aan and Rohimah, Luthfia and Taruna, Helmy Ivan and Styaningrum, Etik Dwi and Suleman, Dede (2022) The Influence of Service Quality and Price on Alfamart Consumer Loyalty with Customer Satisfaction As Mediation Variables. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 003 (002). pp. 246-257. ISSN 2775-0809

Suleman, Dede and Suyoto, Yohanes Totok and Zahra, Zahra and Sari, Imelda and Lestiningsih, Amin Setio and Yulistria, Resti and Widyastuti, Indria and Haryati, Raden Ati (2022) The Role of Promotion In Mediation of Lifestyle and Product Quality on Buying Interest Yamaha NMAX Motorcycles. INTERNATIONAL JOURNAL OF SOCIAL AND MANAGEMENT STUDIES (IJOSMAS), 003 (002). pp. 234-245. ISSN 2775-0809

Nurhayaty, Ety and Suleman, Dede and Puspasari, Aprilia and Zahra, Zahra and Herawati, Niken and Yuniarti, Puji and Rahadjeng, Indra Riyana (2021) Determinants of Consumer Decisions in Shopping for Food Through Online Applications. International Journal of Data and Network Science (05). pp. 495-500.

Suleman, Dede and Sabil, Sabil and Rusiyati, Sri and Sari, Imelda and Rachmawati, Susan and Nurhayaty, Ety and Parancika, Rd Bily (2021) Exploring the Relationship Between Trust, Ease of Use After Purchase and Switching Re-Purchase Intention. International Journal of Data and Network Science (05). pp. 465-470.

Rusiyati, Sri and Suleman, Dede and Riftiasari, Dinar and Suharyadi, Dedi and Marwansyah, Sofyan and Sabil, Sabil (2021) How Enjoyment, Trust in Intention When Choosing a Shopping Place. Dinasti International Journal of Management Science, 2 (4). pp. 551-560. ISSN 2686-522X

Suleman, Dede and Suharyadi, Dedi and Marwansyah, Sofyan and Rachmawati, Susan and Rusiyati, Sri and Sabil, Sabil (2020) The Effect of Ease of Use, Risks Towards Consumer Decisions When Shopping Online. Dinasti International Journal of Economics, Finance & Accounting (DIJEFA), 1 (4). pp. 722-726. ISSN 2721-303X

Suleman, Dede and Zuniarti, Ida and Marginingsih, Ratnawaty and Susilowati, Isnurrini Hidayat and Sari, Imelda and Sabil, Sabil and Nurhayaty, Ety (2020) The Effect of Decision to Purchase on Shop Fashion Product in Indonesia Mediated by Attitude to Shop. Management Science Letters (11). pp. 111-116.

Suleman, Dede and Ali, Hapzi and Nusraningrum, Dewi and Ali, Mochammad Mukti (2020) Faktor Konsumen dalam Memilih Tempat Belanja di Era 4.0. At-Tijaroh : Jurnal Ilmu Manajemen dan Bisnis Islam, 6 (1). pp. 37-44. ISSN 2549–9270

Suleman, Dede and Ali, Hapzi and Nusraningrum, Dewi and Ali, Mochammad Mukti (2020) Consumer Behaviour in the Marketing 4.0 Era Regarding Decisions about Where to Shop. International Journal of Innovation, Creativity and Change, 13 (7). pp. 444-456. ISSN 2201-1323

Suleman, Dede and Ali, Hapzi (2020) Pembeda Konsumen dalam Memilih Tempat Belanja Offline Vs Online. Jurnal Ecodemica, 4 (2). pp. 275-282. ISSN 2549-8932

Suleman, Dede and Zuniarti, Ida and Marwansyah, Sofyan and Kuspriyono, Taat and Riftiasari, Dinar and Rusiyati, Sri and Suharyadi, Dedi and Ariawan, Joko The Effect of Product Innovation on Samsung Smartphone Product Purchase Decisions Through Brand Equity as Intervening Variables in the Tokopedia Marketplace. Journal of Industrial Engineering & Management Research, 4 (5). pp. 188-203. ISSN 2722-8878

Aini, Aura Qurratul Aini and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Totok The Efffect of Training and Compensation for Employee Performance With Employee Job Satiseaction AS Intervening Variables on MSME in SOUTH TANGERANG. Journal of Industrial Engineering & Management Research, 3 (6). pp. 231-240. ISSN 2722-8878

Putri, Fadila Hardika and Febriyantoro, Mohamad Trio and Zulkifli, Zulkifli and Suleman, Dede and Saputra, Fendi and Suyoto, Totok The Influnce of Product Quality, Price and Promotion on Le Minerale Brand Drinking Water. Journal of Industrial Engineering & Management Research, 3 (6). pp. 250-258. ISSN 2722-8878

Laporan Penelitian Dosen

Suleman, Dede and Febriyanto, M. Trio and Zulkifli, Zulkifli and Saputra, Fendi (2022) Webinar 2022 Berani Skripsi. Technical Report. Universitas Pembangunan Jaya, Tangerang Selatan.

Suleman, Dede (2022) Memahami Era 5. 0 Upaya untuk Meningkatkan Penjualan UMKM. Technical Report. Universitas Pembangunan Jaya, Tangerang Selatan.

Suleman, Dede (2022) Pelatihan Tentang Pengembangan usaha Koperasi Agar Dapat Mengenali Pasar dan Pesaing pada Koperasi Mitra Armindo Jaya. Technical Report. Universitas Pembangunan Jaya, Tangerang Selatan.

Buku

Suleman, Dede (2022) Modul Pembelajaran Merdeka Belajar – Kampus Merdeka. Universitas Pembangunan Jaya, Tangerang Selatan.

Suleman, Dede (2022) Manajemen Pemasaran di Era Digital (Konsep dan Strategi). NSAN CENDEKIA MANDIRI, Solok. ISBN 978-623-348-688-0

Suleman, Dede and Sabil, Sabil and Suharyadi, Dedi (2021) Mengenal Perilaku Konsumen dan Konsep Strategi Pemasaran (Berbasis Teori dan Pendekatan Praktis). INSAN CENDEKIA MANDIRI, Solok.

Suleman, Dede and Ali, Hapzi and Nusraningrum, Dewi and Ali, Mochammad Mukti (2020) Strategi Memenangkan Persaingan Bisnis Berbasis Perilaku Konsumen untuk Produk Fashion. CV. Insan Cendekia Mandiri, Jakarta. ISBN 978-623-7383-68-0

Paten

Kementerian Hukum dan Hak Asasi Manusia (2022) Surat Pencatatan Ciptaan : Manajemen Pemasaran di Era Digital (Konsep dan Strategi). 000359024.

Kementerian Hukum dan Hak Asasi Manusia (2020) Surat Pencatatan Ciptaan : Aplikasi Batas Maksimum Kredit Pajak untuk Setiap Negara pada PPh Pasal 24 Menggunakan VB.Net. 000184797.